Ya Gotta Luv It
Pop Radio or Unpopular Radio?
Many times I have heard Country Music fans say, “I can’t stand her new songs, they sound like Pop.” The term “Pop” is an abbreviation for popular music. It doesn’t matter if the “Pop” music is Adult Contemporary, Rock, Country, Folk, Bluegrass, Gospel, or any other genre you can think of, it is either popular or not.
It is therefore my true belief that in order for radio stations to survive in our current society, they better play popular music. The popular music can be any genre, as long as it is popular. I personally do not like Rap music but I am seeing more and more often radio stations that will think nothing of playing a Johnny Cash song followed by a Hip Hop or Rap song.
Of course you have specialized radio stations that play one genre and one only. They have an audience but it is nothing in comparison to the listeners of multi genre stations. The old saying of, “We have a little bit of something for everyone,” has never been any truer than right now when talking about the popularity of a radio station.
This same mentality has also spilled over into the bands that are working the most. The days of basing your entire set list on one genre of music is almost extinct. Look around and see if I am just imagining all of this or if in fact the bands playing the better gigs are including songs from a number of genres or are they playing just one kind of music.
Are the genre labels themselves also blurring and expanding, even in Country? It would seem that you could probably classify any music that has one element of Country music as some form of "Country music" even though it may have lots of elements from other genres as well. Could this work to enlarge or attract fans to one genre or another, or will it work to increase the making of across genre music in newer music and artists? I guess the answer to that question awaits to be answered in the future.
The Music Business – Ya Gotta Luv It